Everyone needs help articulating who they are.
Helping good companies build meaningful brands.
Strategy, identity, positioning, design, content & research.
Brand
Having a brand is about more than what you look like. It’s how you show up in the world. What your values are and how are they expressed in what you say and what you do?
I work with companies to help them extract the most fundamental reasons they exist to create a communications and brand strategies they can be proud of - that last.
If visual branding is also needed, I have a roster of amazing graphic and product designers I can bring into the fold.
Research
What motivates people to do the things they do is one of my driving curiosities, and fundamental to creating something meaningful in a crowded market space.
I blend original journalistic with academic and industry research to unearth insights so our final product not only has legs to stand on, but so my clients can become experts on their people and leaders in their industries.
Content
It’s hard to exist these days without a point of view on content and social media. But nailing it requires some soul searching about how to best show up in the world.
I help clients develop this critical POV and a tactical strategy to communicate directly with their audiences.
Partners
For the last five years, I’ve worked with my client partners to take their businesses to the next level. Each one of these companies has a unique view of the world, and is trying to change their respective industries for the better.
Experience
A hat tip to the humans and clients that came before and taught me (almost) everything I know.
